Kolody is expanding its offerings to include a new production arm that will develop and produce original cross-platform content. Led by Partner Colin Turnbull, the production team is currently working on three new projects: Knockedout, a lifestyle series; DEEPCity 2030, a transmedia simulator app supporting a documentary; and bringing to market an Appisode platform for production companies and broadcasters.
A digital agency based in Toronto, Kolody has supported the efforts of broadcasters and production companies for the past decade including Shaftesbury and Peacepoint Entertainment; quietly winning awards and Internet firsts along the way. Recently Kolody created “Roller Johnny,” an iDevice first for the Teletoon show Johnny Test, which garnered worldwide attention for its innovative split-screen technology.
The DeepCITY 2030 app is an urban simulator game that both educates and entertains the user about resilient cities and environmental sustainability. It is the first in a series of interactive projects in collaboration with The End from Suburbia and Escape from Suburbia documentary filmmaker Gregory Greene.
Knockedout follows two friends on a transformational 10,000 km journey. One friend must get from neophyte to fighter in six weeks and the other will spare no effort (or mercy) to ensure he survives his first MMA match. The pair travel across the country, undergoing grueling training regimes at scores of gyms over 45 days en route to fight in an actual mixed martial arts competition.
“All of these projects are passion projects — ones that we’ve had on our minds for years — and we are ready to make them a reality” says Colin Turnbull, Partner. “The Appisode platform will change how content can be distributed and consumed - we are excited to be discussing it at MIPCOM.”
After more than a decade of working with established content creators to extend television properties into the digital space, the agency is now concentrating on producing original and engaging stories that are platform-agonistic. “We know what it takes to be successful in the content market — so producing our own projects, which we are passionate about, is a natural progression for Kolody,” says Turnbull.