Governor General of Canada to visit Toronto's Spongelab, creators of innovative free online education platform

March 13, 2012

TORONTO, ON March 9, 2012 The Governor General of Canada will be paying an official visit to Spongelab Interactive, an online science education company based in Toronto. His Excellency the Right Honourable David Johnson's visit takes place March 14 at 3 p.m. EST, where he will meet Spongelab's creators and playtest their powerful online education platform.

Spongelab uses rich educational videogames, animations, and images to provide interactive models that encourage in-depth understanding of complex science. Spongelab.com is an entirely web-based education platform for playing, teaching, and tracking the results of online learning. Interactive multimedia can be seamlessly placed in online lessons, then shared with students and integrated with powerful performance-tracking tools.

The Governor General, former president of the University of Waterloo, chose to visit Spongelab in order to learn about their innovative approach to making state-of-the-art online education free, available to all and accessible anywhere in the world. "We're fostering a global community of science learners, students and enthusiasts," says Spongelab co-founder Dr. Jeremy Friedberg.

Education and innovation, two pillars of the Governor General's mandate, are crucial to Spongelab's direction for their free online science teaching platform. Spongelab are dedicated to building an engaging, exciting and interactive learning environment composed of rich multimedia. Like many of Canada's latest technological innovations, Spongelab was incubated in the Waterloo Region's "Technology Triangle". After graduating from the University of Guelph, Dr. Friedberg taught biology at Wilfrid Laurier University in Waterloo, and it was here that his desire to find a more engaging, interactive way of teaching science grew fruition. He now co-runs the award-winning interactive education company out of Toronto's technology hub. "We're excited that the Governor General has identified Spongelab as a leader in the innovation of educational technology," says Friedberg.

His Excellency's visit comes at an exciting time for Spongelab. In February, the National Science Foundation awarded Spongelab an Honourable Mention for Build-a-Body, a game for learning about human anatomy. After an unprecedented growth in users and hundreds of website updates, the Spongelab platform will officially be going out of Beta on March 31, 2012.

Event Details: After a formal greeting, His Excellency David Johnson will be introduced to the Spongelab office, followed by hands-on playtesting of award-winning Spongelab videogames and then a town hall gathering. Contact lisa.barnes@spongelab.com for any media inquiries, to arrange crew access to the event, photographs and interviews.


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